16.7% YoY decline for smartphones in Q2

Author: EIS Release Date: Sep 3, 2020


Smartphone production of 286 million units in 2Q20, was up 2.2%, but down 16.7% YoY, says TrendForce, which is the largest quarterly YoY drop in history.

Smartphone production for 3Q20 is expected to reach 335 million units, a 10.1% decrease YoY.

Although this figure falls short compared with the same period last year, it still represents a 17.2% increase QoQ.

Samsung was the only manufacturer among the top six to see its market share decline in 2Q20.

Although Samsung led in production with 55 million units in 2Q20, it is also the only brand among the top six that posted a QoQ decline, which approached 16%.

Huawei, which continues to heavily rely on the Chinese market, raised its smartphone production by 13% QoQ to around 52 million units for 2Q20.

Cut off from many foreign markets by politics, Huawei depends on China for smartphone sales and other Chinese brands, including Xiaomi, OPPO, and Vivo, are expected to cut into Huawei’s market share.

Apple’s iPhone production in 2Q20 rose by 8% QoQ to 41 million units thanks to above-expected sales of the iPhone SE and the iPhone 11.

In 3Q20, Apple will begin mass producing the four new models in the (tentatively named) iPhone 12 series, which are equipped with 5G capabilities.

Xiaomi is fourth in the production ranking for 2Q20 with 29.5 million units, OPPO (including OPPO, OnePlus, and realme) is fifth with 27.5 million, and Vivo is sixth with 26.5 million.

TrendForce forecasts a yearly smartphone production volume of 1.24 billion units for 2020, an 11.3% decrease YoY.

They share of 5G models in the annual total smartphone production is projected to grow rapidly to 19.2% for 2020. This penetration rate is equivalent to around 238 million units.